The signature Maker's Mark family recipe, but at a special 101 proof for the holidays. For generations, special guests have sampled the signature whisky at a higher proof at the Maker's Mark distillery. Through a new annual holiday release, this exclusive whisky will be available to share with special guests throughout the season. Like all Maker's Mark whisky, there's a lot to discover within it, front-of-the-tongue bourbon smoothness, but with richer and more intense flavor from the higher proof. It's definitely different - and a rare treat for all who make the pour. Rich, creamy and soft spice with fruit and caramel. The finish is mellow, creamy with a midpalate finish that pleasantly lingers.